Category Archives: Jessica Strickland

Invasive Species Are No Match for Austin Citizen Scientists

Johnson grass is no match to the invasive hunter moves of Austin citizen scientists

Johnson Grass is no match for the invasive hunter moves of Austin citizen scientists

This summer, I trained as a citizen scientist with the City of Austin and the Wildflower Center to learn how to hunt the top 24 invasive plants in Austin, and I also joined other volunteers to map the locations of invasive species around Slaughter Creek.

Here are some pictures from our volunteer expedition:

Some ducks waddled up to join our Austin citizen scientist team

Some ducks waddled up to join our Austin citizen scientist team

We used ropes to divide the area into quadrants to report the invasive species that we found and the City of Austin team leaders recorded the locations on their iPad

We used ropes to divide the area into quadrants to report the invasive species that we found and the City of Austin team leaders recorded the locations on their iPad

A Chinaberry, an invasive plant, apprehensively eyes our mapping of Austin invasive species

A Chinaberry, an invasive plant, apprehensively eyes our mapping of Austin invasive species

We gave a thumbs down to the invasive species, Johnson Grass

We gave a thumbs down to the invasive species, Johnson Grass

We had a great time as Austin citizen scientist volunteers to help identify invasive species

We had a great time as Austin citizen scientist volunteers to help identify invasive species

Help identify and map Austin Invasive Species

If you haven’t had a chance to join with other Austin citizen scientists, August 15, 2013, is the last day to help the City of Austin’s Watershed Protection Department collect data about the invasive species in the parks and lands around Austin.

Your friend,
Ben

P.S. Ms. Jessica Strickland recently moved to California. She was the Invasive Species Program Manager with the Lady Bird Johnson Wildflower Center. You did a great job helping to educate citizen scientists across Texas about invasive species, and I’ll miss you! Best wishes with your next adventures! 🙂

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Filed under Chinaberry, Citizen Scientist, City of Austin, Jessica Strickland, Johnson Grass, Lady Bird Johnson Wildflower Center, Slaughter Creek, Uncategorized, Wildflower Center

Citizen scientists train to hunt the top 24 invasive plants in Austin

My sketchbook of the top 24 invasive plant species in Austin, Texas

My sketchbook of the top 24 invasive plant species in Austin, Texas

As the Invasive Hunter, I always have to keep my skills sharp, so on a Saturday in May, I attended an invasive species workshop at the Lady Bird Johnson Wildflower Center. This workshop was designed especially for citizen scientists who are working with the city of Austin as part of the Austin Invasive Plants Management Plan.

The city of Austin and the Invaders of Texas Program teamed up to train local volunteers how to identify and monitor invasive plants. Citizen scientists who volunteer with this program get to work side by side with city staff to develop a map of where invasive plant species are located, and the city of Austin will use this map to determine how to best treat or remove the invaders.

Learning up close how to identify invasive plants

Learning up close how to identify invasive plants

Ms. Jessica Wilson, Wildland Conservation education manager with the city of Austin, welcomed us to the workshop, and Ms. Jessica Strickland, Invasive Species Program Manager with the Wildflower Center, gave a great talk about invasive species in Texas and those around Austin, the Invaders of Texas Program, and how to report sightings of invasive species online and through the TX Invaders mobile app.

Top 24 invasive plant species in the city of Austin

Top 24 invasive plant species in the city of Austin

We learned about the top 24 invasive plant species in Austin from samples in the Wildflower Center’s library, and got to know them better by being able to see them, feel their leaves and other identifying features, and sketch samples of them to help us remember them when we’re out in the field.

A sample of kudzu, a nasty invasive species

A sample of kudzu, a nasty invasive species

The top 24 invasive plants in Austin cover herbaceous, woody, vines, and aquatic species and include my nemesis, the Giant Reed (Arundo donax)!

We practiced identifying sample invasive plants in a field outside of the Wildflower Center

We practiced identifying sample invasive plants in a field outside of the Wildflower Center

Besides polishing up my knowledge about invasive plants, I also got to spend some time with other citizen scientists (excuse me, future invasive hunters!) and staff from the city of Austin who were a lot of fun.

Commander Ben and Austin invasive species volunteers getting ready for action

Commander Ben and Austin invasive species volunteers getting ready for action

The workshop I attended was part of a series of volunteer workshops that the city of Austin and the Wildflower Center have been holding during the spring of this year.

Here is a great video all about the day created by the City of Austin:

Their goal is to train 180 citizen scientists who are willing to volunteer time during the summer monitoring season.  The next Invasive Species Identification and Monitoring workshop is coming up this weekend, June 8 and 9.  Don’t miss out because this is the last workshop for the season!

I look forward to seeing you in the hunt for invasive species! 🙂

Your friend,
Ben

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Filed under Austin Invasive Plants Management Plan, Austin Invasive Species Corps, Citizen Scientist, City of Austin, City of Austin Invaders, City of Austin Wildland Conservation Division, Giant Reed, Invaders of Texas, Invaders of Texas Citizen Science Program, Invasive Hunter, Invasive Plants, Invasive Species, Invasive Species Workshop, Jessica Strickland, Jessica Wilson, Kudzu, Lady Bird Johnson Wildflower Center, Mobile app, Texas Invaders, Texas Invasives, TX Invaders, Wildland Conservation Division

Commander Ben Receives 2013 Outstanding Invasive Species Volunteer Award

Commander Ben displays his 2013 Outstanding Terrestrial Invasive Species Volunteer of the Year Award in front of admiring Giant Reed invasive plants.

Commander Ben displays his 2013 Outstanding Terrestrial Invasive Species Volunteer of the Year Award in front of admiring Giant Reeds

I have some wonderful news to share with you!  I recently received the 2013 Outstanding Terrestrial Invasive Species Volunteer of the Year Award from the National Invasive Species Council (NISC).

The NISC was created in 1999 and is co-chaired by the U.S. Secretaries of Interior, Agriculture, and Commerce.  NISC provides coordination of federal invasive species actions and works with other federal and non-federal groups to address invasive species issues at the national level.

I am so honored to receive this award but it wouldn’t have been possible without the support of so many fantastic people:

  • First, I want to thank my Mom and Dad who always support me in everything I do.  They’re the best!
  • I would also like to thank the National Invasive Species Council; Ms. Lori Williams, NISC Executive Director; and the entire National Invasive Species Awareness Week (NISAW) team.  They were just great for inviting me to be a presenter at NISAW in 2012.
  • Next, I want to thank the Lady Bird Johnson Wildflower Center; Dr. Damon Waitt, Wildflower Center’s senior director; and Ms. Jessica Strickland, Wildflower Center’s invasive species program manager.

    They taught me a lot about invasive species and have always been such a great support to me in my efforts to help educate others about invasives.  They have also been very kind to invite me to be a presenter at numerous events at the Wildflower Center, including to the 2011 Texas Invasive Plant and Pest Conference.

    And congratulations to the Wildflower Center, Dr. Waitt, and Ms. Strickland too for receiving the 2013 Outstanding Achievement in Terrestrial Invasive Species Outreach and Education Award from the NISC.
  • Also, I would like to thank the Environmental Science Institute at the University of Texas; Dr. Jay Banner, Director; and Mr. Geoffrey Hensgen, Outreach Coordinator.

    I started attending their Hot Science – Cool Talks lectures when I was only about six years old!  They have been instrumental in developing my love of science, and they have been so supportive of giving me the amazing honor of being able to be part of the Hot Science – Cool Talks community by giving me the opportunity to interview many of the speakers and to also be a presenter at the pre-lecture activities, including bringing my Invasive Hunter Academy to Hot Science – Cool Talks
  • Additionally, I want to give many thanks to Science Under the Stars; Brackenridge Field Laboratory at the University of Texas; and Ms. Laura Dugan, doctoral researcher, who gave me a chance to help out with their research on the invasive Jewel Cichlid.

    My very first Commander Ben video, “Who will fell this titan?, won first prize at the Science Under the Stars 2011 Film Festival. In a way, that’s where my Commander Ben adventures first started!
  • And I could never forget to thank Master Chris Abramson, my Taekwondo instructor, who is such an amazing teacher and mentor.  Everything that I have learned from him has not only helped me battle invasives ;-), but has helped me in life.  He has taught me the five most important tenants of what it means to be a man: Courtesy, Integrity, Self-Control, Perseverance, and Indomitable Spirit!

Many thanks to everyone!

2013 National Invasive Species Awareness Week

NISAW_logo

Unfortunately, the budget problems in Washington DC and the government sequester, cancelled the formal awards banquet that was part of the 2013 National Invasive Species Awareness Week (NISAW) activities, but here’s what Ms. Lori Faeth, the Deputy Assistant Secretary for Policy and International Affairs at the Department of the Interior, was going to say about my 2013 Outstanding Terrestrial Invasive Species Volunteer Award:

“The winner of the 2013 NISAW Award for Outstanding Terrestrial Invasive Species Volunteer is Ben Shrader, founder of the Invasive Hunter Academy in Texas. Ben has given invasive species presentations at the Lady Bird Johnson Wildflower Center in Texas and at National Invasive Species Awareness Week in Washington, DC. ‘Commander Ben’ has led efforts to engage students in invasive species issues through his Invasive Hunter Academy, using interactive methods to teach about invasive species and their effect on native ecosystems. He has used a wide variety of media to create a public discussion on invasive species and has produced a series of video interviews with scientists to publicize invasive species issues and research. Ben has also focused his efforts on conducting invasive species research, helping in the studying of the effect of the Jeweled Cichlid on native ecosystems at the University of Texas at Austin.”

Thanks Ms. Faeth for your kind words!

What’s next in the fight against invasives?

As always, I will continue my battle against invasive species! If you would like to be part of the fight against invasives, join me and my Invasive Hunter Academy and learn how to become an Invasive Hunter at the following upcoming events:

Hope to see you there!

Your friend,
Ben

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Filed under 2011 Texas Invasive Plant Conference, 2013 Outstanding Terrestrial Invasive Species Volunteer of the Year Award, Brackenridge Field Lab, Damon Waitt, Department of the Interior, Environmental Science Institute, Geoff Hensgen, Hot Science - Cool Talks, Invasive Hunter, Invasive Hunter Academy, Invasive Species, Invasive Species Award, Jay Banner, Jessica Strickland, Jewel Cichlid, Lady Bird Johnson Wildflower Center, Laura Dugan, Lori Faeth, Lori Williams, National Invasive Species Awareness Week, National Invasive Species Council, NISAW, NISC, Science Under the Stars, Taekwondo, University of Texas, UT Austin, Wildflower Center

Invasive Hunter Academy Thrives at UT Austin’s Hot Science – Cool Talks

Commander Ben talks with high school students about invasive species at Hot Science – Cool Talks
Photo credit: UT Austin Environmental Science Institute

The UT Austin Environmental Science Institute (ESI) has a great Hot Science – Cool Talks series that brings scientists from UT Austin and across the country to talk about their neat science research. Kids of all ages are invited to attend.

Mr. Geoff Hensgen, ESI Outreach Coordinator, invited me to bring my Invasive Hunter Academy to their most recent event with Dr. Jay Famiglietti, “Last Call at the Oasis: Will There be Enough Water for the 21st Century?

I was excited to, but I wanted to add more information for high school students, since I knew they enjoyed coming to the Hot Science presentations. So I researched about some of the water problems caused by invasive species.

Invasive Hunter Academy Grows

I really liked the new info that I added to the Invasive Hunter Academy. I still have the three fun original steps to becoming an invasive hunter:

  • Know your enemy – Match up pictures of native and invasive plants
  • Know your action moves – Practice the three cool taekwondo moves to take down invasive plants
  • Create your action scene – Build a great diorama to take home

For Dr. Famiglietti’s Cool Talks event, I created a new presentation for young adults with some great information about my nemesis, the Giant Reed. I talked about:

Recorded locations of the Giant Reed around Austin
Source: Texas Invasives website

(1) What invasive species are and specifically the problems of the Giant Reed (Arundo donax). I showed how easy it is to find sightings of the Giant Reed and other invasive species that citizen scientists reported around the state by using the Texas Invasives database.

Giant Reed along the Rio Grande River near Big Bend National Park
Credit: Mr. John Goolsby, USDA

(2) The EPA is considering using the Giant Reed for biofuel because it grows fast and doesn’t impact the food industry. That’s great for a biofuel plant, but the Giant Reed can easily escape into the native ecosystem and take over as an invasive species.

Scientists are concerned that the spread of the Giant Reed to could create an economic and environmental disaster, and for that reason it should not be used as a biofuel.

Giant Reed along the Rio Grande River
Photo Credit: Center for Invasive Species Research

(3) Especially for Dr. Famiglietti’s freshwater talk, I added information about how the Giant Reed is a threat to the survival of the Rio Grande River because it:

  • Reduces the available water supply
  • Chokes waterways
  • Inhibits with power generation
  • Interferes with agricultural irrigation
  • Degrades water quality
  • Threatens the of health of native plants and animals by creating a dense monoculture and crowding out native plants

QR Codes Help Presentations Jump to the Web

I added QR codes to make it easier for people to access the websites that I talk about in my poster presentation. I first added QR codes when I brought the academy to the Wildflower Center as part of Nature Nights this summer.

I saw people use their iPhones and Android phones to scan the QR codes to access my website, so I wanted to add more codes for my Hot Science presentation to help bring people to where they could get more information on the web, like to learn more about the Giant Reed.

High School Students Graduate to the Academy

One of the Invasive Hunter Academy tables before the start of Hot Science – Cool Talks at UT Austin

The audience was older than my other academy presentations. There were many students from eighth graders to high school and college students. That was neat!

I enjoy bringing the original academy activities to kids all ages, but now I especially enjoy talking to the older students and teaching them about invasive species. (In these pictures, I still have my hand in a cast from when it got broken during a taekwondo sparring match. :-()

Commander Ben motions to how high (and higher!) the Giant Reed invasive plant can grow
Photo credit: UT Austin Environmental Science Institute

They found my posters very helpful, because a lot of students were there with their science classes, and they had notebooks that they were writing in for extra credit. I talked with them about the problems with the Giant Reed, and they took copious notes. I hope they all got great grades! 🙂

Invasive Hunter graduate shows off her “I’m an Invasive Hunter” sticker and Wildflower Center brochure
Photo credit: UT Austin Environmental Science Institute

They really liked my “I’m an invasive hunter'” stickers and went to my website on their phones to watch my videos too. They put the stickers on their shirts and books, and one of the high school freshman put it on his forehead. (Not recommended.)

Battles with Invasive Species Videos

Commander Ben before the start of the Hot Science – Cool Talks prelecture fun with the Native Plant Avengers video playing in the background

Mr. Hensgen is just the best! I want to thank him for inviting me to be part of the prelecture fun and the interview with Dr. Famiglietti. He gave me the best table because it was near the entrance to the auditorium, and he gave me a projector to play my Battles with Invasive Species videos on the wall during the event.

During the event, I played two videos:

One Freshman high school girl came back another time for two reasons: she was interested to learn more about invasive species and she had also left her iPod. 🙂

It was also great to talk again with Dr. Jay Banner, Director of the UT Austin Environmental Science Institute. I saw him being filmed for the Longhorn Network during the event. Thanks, Dr. Banner, for mentioning me during your prelecture slides!

Last Call at the Oasis

Dr. Jay Famiglietti’s Last Call at the Oasis presentation at Hot Science – Cool Talks

I also had a great time chatting with Dr. Famiglietti before his talk. I wished him good luck, but he didn’t need it because he did a great job!

I found one of the reserved chairs in the auditorium. (Thanks Mr. Hensgen!) and I noticed that they were much, much more comfortable than the regular chairs. (They were the same as the other chairs, but since they were reserved, they were extra comfy!)

Dr. Famiglietti talked about the making of his video, Last Call at the Oasis. It was released on DVD on November 8th, so be sure to check it out!

At the end of his talk, he showed a funny video with Jack Black about their drinkable, treated sewage water, porcelain springs.

Learn More about Invasive Species

Ms. Jessica Strickland and Commander Ben mapping invasive species at SXSWEco

My thanks to Ms. Jessica Strickland for all her help teaching me more about invasive species on the Texas Invasives website and at SXSW Eco. (I learned about the EPA considering to use the Giant Reed as biofuel from the Texas Invasives iWire newsletter. If you don’t already receive this monthly email newsletter, be sure to subscribe to iWire today.) I also learned about the Rio Grande River’s problem with the Giant Reed from presentations during the 2011 Texas Invasive Plant and Pest Conference.

I also want to thank Ms. Alice Nance, Lady Bird Johnson Wildflower Center Education Manager. She gave me a lot of goodies to pass out during the prelecture fun. I had Wildflower Center brochures with discount coupons and Plant Hero badges and certificates. (Kids had a lot of fun with Plant Heroes too when I brought the Invasive Hunter Academy to Nature Nights at the Wildflower Center this summer.)

Next Hot Science – Cool Talks presentation

Commander Ben and Dr. Jay Famiglietti at Hot Science - Cool Talks

Commander Ben and Dr. Jay Famiglietti wrap up Hot Science – Cool Talks on a humorous note

Thank you again Dr. Banner, Mr. Hensgen, and Dr. Famiglietti for everything! 🙂 If you missed the event, watch my video interview series with Dr. Famiglietti and check out the webcast replay of Dr Famiglietti’s presentation. (It was ESI’s 80th Hot Science – Cool Talks event!)

I had a fantastic time, and I can’t wait until the next Hot Science – Cool Talks event on November 30, “The War on Cancer: 41 Years after Nixon’s Declaration“, with Dr. Mark Clanton.

Hope to see you there!

Your friend,
Ben

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Filed under 2011 Texas Invasive Plant Conference, Android, Arundo donax, Bastard Cabbage, Battles with Invasive Species, Big Bend National Park, Biofuel, Center for Invasive Species Research, Dr. Jay Famiglietti, Environmental, Environmental Protection Agency, Environmental Science Institute, EPA, ESI, Extra credit, Geoff Hensgen, Giant Reed, High school, Hot Science - Cool Talks, Invasive Hunter, Invasive Hunter Academy, Invasive Plants, Invasive Species, iPhone, iWire Texas Invasives Newsletter, Jay Banner, Jessica Strickland, Lady Bird Johnson Wildflower Center, Last Call at the Oasis, Lights. Camera. Help., Monoculture, Ms. Alice Nance, Native ecosystem, Native Plant Avengers, Nature Nights, Plant Heroes, Porcelain springs, QR codes, Rio Grande River, Science class, Tae Kwon Do, Taekwondo, Texas, Texas Invasives, U.S. Botanic Garden, University of Texas, UT Austin, water, water conservation, water hydrology, water supply, Wildflower Center

Invasive Species Can’t Hide During SXSW Eco

Commander Ben and Ms. Jessica Strickland ready to hunt invasive species during SXSW Eco

I had a great adventure on Thursday when I joined Ms. Jessica Strickland, Invasive Species Program Manager at the Lady Bird Johnson Wildflower Center, to help map the location of invasive plants along Waller Creek.

The special SXSW Eco “Green Army” event began at the Congress Avenue Kayaks building located at the end of Trinity Street in downtown Austin. The building is on Lady Bird Lake (Town Lake) and Waller Creek. All the participants for the event gathered here before we headed out on our adventures. Mr. Justin Murrill, Global Sustainability Manager for AMD and coordinator of the event, welcomed us all and explained the importance of volunteer efforts like this to help keep Austin beautiful.

Commander Ben and Mr. Justin Murrill, Global Sustainability Manager for AMD at SXSW Eco Green Army Event

Some people were going to clean up the trash in the creek, others were going to make seed balls (which were going to be donated to Bastrop State Park to help replant their area after last years wildfires), and others—including me—were going to identify invasive species for future removal or containment projects.

Ms. Strickland and I found many invasive plants along Waller Creek including:

Pictures from the SXSW Eco Invasive Species Mapping

Photographing invasive plants against a white background makes them easier to identify later.

A photographer from the Austin American-Statesman snaps a picture of our tactical reports.

Invasive English Ivy begins to suffocate a tree along Waller Creek.

King Ranch Bluestem (KR Bluestem) at our feet. Unfortunately, you can find them all over Texas, especially on roadsides.

A close up of KR Bluestem. Alas. Their seeds spread easily.

Can you spot the Elephant Ear on Waller Creek?

You can run Elephant Ear, but you can’t hide!

Super villian team up: Elephant Ear next to Heavenly Bamboo

Here I am mapping Johnson Grass. Humm. For amount, where can I circle “beaucoup”?

I sense a disturbance in the ecosystem. Is the Giant Reed trying to sneak up on me again?

We had a nice audience of turtles during our great day of mapping!

All in all it was a great day!

Your friend,
Ben

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Filed under AMD, Austin, Austin American Statesman, Bastrop State Park, Chinese Privet, Elephant Ear, English Ivy, Giant Reed, Green Army, Heavenly Bamboo, Invasive Plants, Invasive Species, Jessica Strickland, Johnson Grass, Justin Murrill, King Ranch Bluestem, KR Bluestem, Lady Bird Johnson Wildflower Center, Lady Bird Lake, Ligustrum, SXSW, SXSW Eco, Texas Invasives, Tree of Heaven, Waller Creek, Wildflower Center

My First Day at SXSW Eco with Foodies and Filmmakers

Commander Ben at SXSW Eco 2012

After checking in at SXSW Eco at the fantastic UT Austin AT&T Conference Center, I headed over to Rm. 103 to attend a talk titled Fighting Food Insecurity with Urban Agriculture in Austin…and guess who I got to meet? Ms. Addie Broyles, a food writer for the Austin American-Statesman!

Food in Austin

Ms. Addie Broyles and Commander Ben at SXSW Eco

It was neat to get to meet her because I have heard my Mom (the foodie in the family 🙂 ) talk a lot about her. Even though my blog isn’t about food, Ms. Broyles said she was looking forward to checking it out because she too has a budding filmmaker at home…her five year old son! 🙂

Clean energy

Ms. Griffin Gardner and Commander Ben at SXSW Eco

Next I walked over to Rm 204 to attend the Filmmakers Clean Energy Confab. I took my seat in the second row and that’s when someone in the front row turned around and said, “I know you, you’re famous!” It was Ms. Griffin Gardner, UT Austin Media Coordinator, who remembered taking a picture of me at the UT Austin Environmental Science Institute (ESI) Hot Science – Cool Talks event. I’m not sure if I’m really famous, but Ms. Gardner made my day!

Making great films for good

Mr. Steve Vogelpohl and Commander Ben at SXSW Eco

Next, as I headed out to lunch, I ran into Mr. Stephen Vogelpohl who recognized me from the Lights. Camera. Help. Focus on Good Film Festival. Mr. Vogelpohl is with Social Good TV. We talked about future projects we’re both working on, and he encouraged me to continue making great films for good.

Green army on the march

Today is the big day! As I mentioned in my earlier posts, I’ll join Ms. Jessica Strickland, Invasive Species Program Manager at the Lady Bird Johnson Wildflower Center; Dr. Damon Waitt, Director Native Plant Information Network; and an elite team from the Wildflower Center and the Green Army to map invasive species as part of the conference events.

Let’s find the Giant Reed (Arundo donax), Elephant Ear (Colocasia esculenta), and all the invasive plants that may be along Waller Creek in Austin, Texas!

I hope to see you there!

Your friend,
Ben

P.S. Tomorrow’s the last day to vote! Please vote for my SXSWedu presentation, “What Invasive Species Taught Me About Dyslexia”. I’ll talk about my great experiences with the Wildflower Center and Learning Ally too. Thanks!

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Filed under Addie Broyles, AT&T Conference Center, Austin, Austin American Statesman, Clean energy, Clean energy, Damon Waitt, Elephant Ear, Environmental, Environmental Science Institute, ESI, Focus on Good, Giant Reed, Green Army, Griffin Gardner, Hot Science - Cool Talks, Jessica Strickland, Lady Bird Johnson Wildflower Center, Lights Camera Help Annual Nonprofit Film Festival, Lights. Camera. Help., PanelPicker, Social Good TV, Steve Vogelpohl, SXSW, SXSW Eco, SXSWedu, University of Texas, Urban Agriculture, UT Austin, Waller Creek, What Invasive Species Taught Me About Dyslexia, Wildflower Center

My Adventure as an Invasive Hunter at SXSW Eco Begins

I’m looking forward to being part of the SXSW Eco conference today!

I’ll be tweeting on my InvasiveHunter Twitter account and creating blog posts about the conference this week.

Tomorrow, I’ll join Ms. Jessica Strickland, Invasive Species Program Manager at the Lady Bird Johnson Wildflower Center; Dr. Damon Waitt, Director Native Plant Information Network; and an elite team from the Wildflower Center and the Green Army to map invasive species as part of the conference events.

Many thanks to SXSW Eco for inviting me and providing me with a complimentary pass to this conference!

Your friend,
Ben

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Filed under Citizen Scientist, Damon Waitt, Green Army, Invaders of Texas, Invasive Species, Jessica Strickland, Lady Bird Johnson Wildflower Center, SXSW Eco, Wildflower Center